Three Huge Reasons Every Photographer Should Be Writing

Knowing your numbers is essential to knowing how to price your work. As I’ve met with photographers over the past 10 years, I’m shocked at how many low-volume shooters are happy to sell their work (session and digital images included) for $100. In my win-win scenario, they’re leaving that exchange happy because they haven’t sat down and crunched the numbers for what it takes to be successful in business.